Collections Our Story Specs Trade Program Order Samples
Vivir Heritage

American-Made. Designer-Curated. Built to Last Generations.

Premium engineered hardwood from managed U.S. forests, milled in Wisconsin, curated by one of the most influential design collectives in the country.

How We Build

Vivir Heritage

Our Design

Every color, texture, and detail in the Heritage collection is hand-selected by our design team — a collective with nearly two million followers and a philosophy rooted in authenticity. Modern spaces with an old soul. Heritage doesn't just look beautiful — it feels inevitable.

Lumberjack Direct

Where to Buy

Vivir Heritage is available exclusively through Lumberjack Direct — our authorized retail partner. No showroom markup, no middlemen. Their team brings over 25 years of flooring expertise and white-glove service, from sample selection to doorstep delivery.

OUR MILL Weston, Wisconsin

Our Mill

Every Heritage plank is manufactured at our dedicated facility in Weston, Wisconsin using American hardwood sourced within 500 miles. We chose a milling partner with nearly two decades of expertise in precision engineering and sustainable forestry — because Heritage demands nothing less.

The Designer Collection

Inspired by the Arizona Landscape

Six styles named for small towns where texture, warmth, and light define the terrain. Each floor brings the geological poetry of the Southwest into your home.

From $12.49/sq ft
The Artist Collection

Floors with Soul and Rhythm

Named for the musicians who shaped American culture. Ten styles that sing with character, texture, and the unmistakable resonance of authentic craftsmanship.

From $9.99/sq ft

What Sets This Apart

🇺🇸

100% American-Made

Every plank sourced, milled, and finished in the USA within 500 miles. From forest to floor, nothing leaves the heartland. We control every step to ensure uncompromising quality and integrity.

Zero-VOC Finishes

Water-based, UV-cured coatings that meet the highest environmental standards. CARB compliant. LEED credit eligible. Safe for families and the planet, without sacrificing performance.

WearMax Technology

The most water-repellent, scratch-resistant finish in the industry. Our proprietary DWR coating keeps your floors looking new through years of daily life. Enhanced durability. Unmatched protection.

🛡️

Core 360° HDF

2x more resistant to dent, wear, and moisture than conventional hardwood. Our engineered core eliminates warping and cupping, delivering stability in any climate. Built for real homes, real life.

🎨

Designer-Curated

Every color and texture selected by the Vivir Design team. Not just available finishes—curated palettes that work together, that elevate spaces, that tell a story of intentional design.

🌱

Sustainable Sourcing

FSC & SFI certified managed forests with active reforestation programs. We harvest responsibly from forests committed to regeneration. Your floor is part of a larger cycle of care.

"A floor isn't just a surface. It's the foundation of how a room feels."

Vivir Heritage is the result of a simple question: what if a hardwood floor could be as thoughtfully designed as the objects that sit on top of it? What if the architecture beneath your feet reflected the same intentionality that defines your home?

In 2024, we set out to build something that didn’t exist: a designer’s floor, made entirely on our terms. We selected a world-class Wisconsin mill, specified every detail of the manufacturing process, and sourced exclusively from American forests managed with the same care we demand in every other part of our lives.

The result isn't a product line. It's a philosophy. Every board carries the precision of our Wisconsin mill, the vision of the Vivir team, and the commitment to a supply chain that has nothing to hide. No speculation. No greenwashing. No compromise.

Heritage is built for homes that last generations. For interiors that deepen with time. For the kind of quality that only comes when design, craftsmanship, and integrity align completely.

Luxury kitchen with Vivir Heritage hardwood flooring, featuring natural oak cabinetry and marble waterfall island

Technical Specifications

Designer Collection
Species Northern White Oak
Board Width 7.5" [VERIFY]
Thickness [VERIFY from Sample Specs]
Length Random lengths [VERIFY]
Wear Layer 4mm solid oak [VERIFY]
Finish WearMax DWR, UV-Cured, Zero-VOC
Core 360° HDF
Installation Tongue & Groove [VERIFY]
Warranty Limited Lifetime Residential
Certifications FSC, SFI, CARB, LEED Eligible
Artist Collection
Species Northern White Oak
Board Width 7.5" [VERIFY]
Thickness [VERIFY from Sample Specs]
Length Random lengths [VERIFY]
Wear Layer 4mm solid oak [VERIFY]
Finish WearMax DWR, UV-Cured, Zero-VOC
Core 360° HDF
Installation Tongue & Groove [VERIFY]
Warranty 10 Year Light Commercial
Certifications FSC, SFI, CARB, LEED Eligible

Designers & Trade Professionals

Exclusive 30% trade discount for qualified designers and specifiers. Access wholesale pricing, dedicated support, and priority samples.

Experience Heritage in Person

Our sample box arrives beautifully packaged with every finish and texture. See the precision of our milling, feel the weight of quality, understand why Heritage is different.

Order Sample Box Download Spec Sheet